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    The National Association of Ticket Brokers (NATB): Protecting Consumers and Strengthening the Secondary Ticket Market

    April 22, 2025 No comments yet
    NATB

    The National Association of Ticket Brokers (NATB) is a vital entity in the secondary ticket market. Founded in 1994 by a group of concerned ticket brokers, its mission has always been clear: to establish industry standards and protect consumers in a market often filled with uncertainty. This trade association has dedicated itself to ensuring that ticket resale operates ethically and transparently.

    What is the NATB?

    The NATB is a non-profit trade association that serves as a voice for both ticket buyers and legitimate ticket brokers in the secondary market. The organization works to promote consumer protection and educate the public about the benefits of a well-regulated resale market.

    Though the NATB does not sell tickets directly, it plays a crucial role in ensuring that its members adhere to a strict Code of Ethics. This commitment gives consumers confidence when purchasing tickets from any NATB-approved broker. Additionally, the 200% NATB Fan Guarantee offers extra peace of mind, ensuring consumers that they are protected if a purchase fails to meet their expectations. If something goes wrong, buyers receive a full refund and an additional 100% of the ticket’s value.

    NATB’s Role in the Ticket Industry

    The NATB is a steadfast advocate for ethical practices in the secondary ticket market. Here’s how it positively impacts the industry:

    1. Consumer Protection

    • One of the NATB’s main priorities is to protect consumers. By enforcing its Code of Ethics, the NATB ensures that ticket buyers deal with trustworthy brokers. For instance, brokers are committed to delivering authentic tickets and providing clear details about ticket prices and seat locations.

    2. Working with Law Enforcement and Legislators

    • In addition to protecting consumers, the NATB collaborates with law enforcement agencies and lawmakers. The association helps combat fraud, counterfeit tickets, and other issues, while also advocating for policies that promote fairness in ticket resale.

    3. Public Education

    • Educating the public is another important function of the NATB. Through its educational campaigns, the association helps consumers understand how the secondary ticket market operates and how to find reliable brokers. It also educates buyers on how to avoid common scams, making it easier for them to navigate the ticketing world.

    4. Reporting Unethical Conduct

    • To ensure the integrity of the secondary ticket market, the NATB provides a platform where consumers can report unethical behavior from ticket brokers. This system holds brokers accountable for their actions, helping maintain a trustworthy marketplace for everyone.

    NATB Membership and Its Benefits

    Ticket brokers who join the NATB commit to adhering to the association’s Code of Ethics. This helps maintain high standards of service. In return, brokers receive numerous benefits, such as:

    • Increased Credibility: Being an member boosts a broker’s reputation and sets them apart in the competitive ticketing industry.
    • Legal and Legislative Support: Members benefit from the NATB’s advocacy efforts, which help protect their rights and promote fair legislation.
    • Networking and Educational Opportunities: By connecting with other professionals, members can access valuable resources, improve their operations, and stay up to date with industry trends.

    For consumers, purchasing tickets from an NATB-approved broker ensures that they are working with an honest seller committed to providing excellent service.

    The NATB Code of Ethics and Consumer Protection

    The NATB Code of Ethics is fundamental to the association’s operations. This code ensures that members adhere to ethical practices that prioritize transparency, fairness, and consumer protection. The Code of Ethics includes several key principles, such as:

    • Accurate Ticket Descriptions: Brokers must provide truthful descriptions of tickets, including details like seating locations and prices.
    • Timely Delivery: Brokers are required to ensure that customers receive their tickets promptly, ensuring a seamless experience.
    • Transparent Pricing: Brokers must disclose all fees upfront, ensuring that customers are aware of the full cost of their purchase.

    NATB’s Consumer Complaints Process

    If a consumer feels that an member has violated the Code of Ethics, the NATB provides a formal complaints process. This allows consumers to report issues, and the association works to resolve them fairly and promptly. This process helps maintain the credibility of the ticketing market.

    The 200% NATB Fan Guarantee

    One of the standout features of membership is the 200% NATB Fan Guarantee. This guarantee promises that if consumers receive invalid tickets or tickets that don’t meet the agreed terms, they will be fully refunded. Additionally, consumers will receive 100% of the ticket’s value. This commitment further protects buyers and ensures that they are always satisfied with their purchase.

    NATB Gives Back: Charity Initiatives

    The NATB also engages in charitable efforts through its NATB Gives Back program. The organization raises funds and supports worthy causes that make a positive impact in communities across the country. This initiative encourages members to contribute to their communities and make a difference beyond the ticketing industry.

    Governance and Leadership

    The NATB is governed by an elected Board of Directors, with representatives from both the United States and Canada. The Board meets regularly to oversee the association’s operations and ensure that it stays aligned with its mission. Directors and officers are elected every two years, allowing for fresh leadership and continued progress.

    Conclusion: Why the NATB Matters

    The National Association of Ticket Brokers is crucial to the secondary ticket market. By promoting ethical business practices, advocating for consumer protection, and fostering transparency, the NATB ensures that ticket buyers and brokers can engage in a fair and reliable marketplace. With initiatives like the 200% Fan Guarantee and its ongoing educational efforts, the NATB continues to make the ticketing industry safer and more dependable.


    Disclaimer: This article provides information about the National Association of Ticket Brokers and its official policies. The 200% NATB Fan Guarantee and other services are subject to terms and conditions, which may be updated periodically.

    Read more about Ticket Brokers

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